What's included

Essential

$2,000+

2–3 weeks

Foundation phase — brand discovery, Purpose/Mission/Vision, audience personas, positioning, Brand Foundations Guide.

Start at Essential

Growth

$4,500+

6–8 weeks

Foundation through Communication — full brand system including logo, color, typography, visual identity, messaging framework, tone of voice.

Start at Growth

Partner

$8,000+

10–12 weeks

All seven phases — complete brand system with ongoing retainer support.

Start at Partner

All prices are starting rates. Final pricing is scoped during a discovery conversation.

Service options

Choose the specific service that fits your needs. Each option includes tiered deliverables.

Brand Discovery & Positioning

The strategic foundation of your brand. We uncover what makes your business unique through stakeholder workshops, market analysis, and audience research. The output is a clear positioning framework that guides every decision that follows.

Typical timeline: 1-2 weeks

Essential

$1,000+1 week

Brand discovery workshop(1 session)— 2 hours (recorded)
Purpose / Mission / Vision statement
Core values definition
Competitive overview(Top 3 competitors)
Positioning statement

Also includes

▸2 revision rounds

Start at Essential

Growth

$2,000+2 weeks

Brand discovery workshop(2 sessions)— 2 hours each (recorded)
Purpose / Mission / Vision statement
Core values definition
Detailed competitive audit(5+ competitors)
Audience persona set(Up to 3 personas)— PDF deck
Positioning framework
Strategic brief document

Also includes

▸3 revision rounds
▸Stakeholder interview guide

Start at Growth

Partner

$3,500+3-4 weeks

Brand discovery workshop(3 sessions)— 2 hours each (recorded)
Stakeholder interviews(Up to 5)— 45 min each
Purpose / Mission / Vision statement
Core values definition
Comprehensive competitive audit(8+ competitors)
Audience persona set(Up to 5 personas)— PDF deck
Positioning framework
Strategic brief document
Brand architecture recommendation
Market opportunity analysis

Also includes

▸Unlimited revisions
▸Stakeholder interview guide
▸Presentation deck for internal alignment

Start at Partner

Phased breakdown

Each tier includes specific phases of our Momentum Framework. Select a tier to see what's included.

Phase deliverables are scoped during discovery. Start a conversation to learn more.

Compare tiers

See exactly which phases are included at each tier level.

Phase	Essential	Growth	Partner
1. FoundationDiscovery, research, and strategic clarity — establishing ground truth before any decision is made.	Included	Included	Included
2. IdentityTranslating strategy into visible and verbal form — brand systems, visual identity, website structure.	Not included	Included	Included
3. CommunicationDefining the voice, messaging, and content systems — ensuring everything sounds like who you are.	Not included	Included	Included
4. ActivationTaking everything live — brand launch, website deployment, systems go-live, channel activation.	Not included	Included	Included
5. ExpansionGrowing reach and momentum — amplifying what works, extending into what serves your goals.	Not included	Included	Included
6. OptimizationRefining based on real performance — closing the gap between intention and results.	Not included	Not included	Included
7. EvolutionLong-term maturation — adapting to market shifts, audience changes, and new opportunities.	Not included	Not included	Included

How it works

Every engagement follows our methodology — from first conversation to lasting momentum.

1

Discovery

We start with a conversation — understanding your goals, challenges, and current state. No pitch, just listening.

2

Strategy

We develop a clear plan tailored to your situation — scope, timeline, deliverables, and expected outcomes.

3

Creation

We build what we planned — designs, systems, content, or code — with regular check-ins to keep aligned.

4

Delivery & Growth

We hand over everything you need, make sure it works, and stay available for ongoing support as you grow.

Related examples

Illustrative forest landscape with a small wooden cabin

Solution BlueprintBrand Strategy & Design

Brand Refresh — Tech SaaS

An illustrative brand and website blueprint for a growing SaaS team that needs clearer positioning, a cohesive identity, and a digital presence that explains its value quickly.

Illustrative concept—not client work

Example industry: Software and technology

View example

View all Brand Strategy & Design examples

Related service